SHSMD Education 2023 Webinar | We Are Health Care: AHA Initiative to Amplify Hospital Stories

Date: Jun 15, 2023 - Jun 15, 2023




Thursday, June 15, 2023 | 12:00-1:00pm CT

Hospitals and health systems are facing unprecedented challenges, yet the dedication and passion to improve patient care and advance health has never been stronger. As part of the “We Are Health Care” initiative, the American Hospital Association has developed a framework to collectively join the field together to elevate the efforts of
hospitals, cut through the negative noise and take back the narrative that hospitals are cornerstones of their community and dedicated to advancing
health. In this webinar, strategy professionals will learn how to engage in the effort, enlist their leadership and join the AHA in shifting the narrative.
Learning Objectives:   
  • Learn how the AHA is partnering with hospitals and health systems to amplify hospital stories at a national level
  • Learn how AHA member hospital leaders can engage as an ambassador on topics impacting hospitals and health systems around the country
  • Apply tools and tactics for measuring ROI and ROO through strategic partnerships            
  • Learn how to share stories and engage with AHA for the #WeAreHealthCare initiative