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Product List:
Marketing and Communications
Futurescan 2021–2026 explores key forces that are transforming the future of health care. The annual publication features the expertise and perspectives of thought leaders in the field.
member: $48.00
non-member: $48.00
Is your organization HIPAA-compliant? These guidelines will help you create or update policies and procedures for the dissemination of information about the condition of patients.
member: $28.00
non-member: $42.00
A comprehensive overview of the marketing planning process. Written by renowned health care marketing expert David Marlowe, the publication covers the major elements of how to develop an effective marketing plan.
member: $75.00
non-member: $95.00
A comprehensive overview of the marketing planning process.
member: $75.00
non-member: $95.00
Identifies the core lessons and practical ideas learned from dozens of real-world merger experiences and applies them to the strategic and operational challenges facing execs.
Now 50% Off - Originally $72 Now only $36
member: $36.00
non-member: $36.00
This newly updated consumer brochure encourages patients to explore their preferences for care at the end of life. In a straight-forward Q&A format, with basic facts about advance directives. Pkg of 50.
member: $25.00
non-member: $50.00
Exclusively covers wayfinding at health care facilities. It can help executive and department level management plan, develop and implement programs.
Now 50% off - Originally $89 Now only $44.50
member: $44.50
non-member: $44.50
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