Product List: Marketing and Communications

Results 21 to 27 of 27.

Futurescan 2024: Health Care Trends and Implications

Futurescan is a series of publications for health care leaders that the American Hospital Association’s (AHA’s) Society for Health Care Strategy & Market Development (SHSMD) in collaboration with the American College of Healthcare Executives (ACHE) has published annually since 1999. The publication, accompanied by webinars and resources, is an important resource for strategic planning, senior executive updates, board education, medical staff briefings, staff training and more.

member: $0.00
non-member: $48.00

Gearing Up for Population Health: Marketing for Change (print version)

This new SHSMD guide highlights the important role marketers and communicators can play in advancing population health within their organizations, and helping patients and community members make positive health and lifestyle changes.

member: $75.00
non-member: $95.00

Guidelines for Releasing Information on the Condition of Patients (package of 10)

Is your organization HIPAA-compliant? These guidelines will help you create or update policies and procedures for the dissemination of information about the condition of patients.

member: $28.00
non-member: $42.00

Health Care Marketing Plans That Work (print version)

A comprehensive overview of the marketing planning process.

member: $75.00
non-member: $95.00

Hospital Mergers: Why They Work, Why They Don't

Identifies the core lessons and practical ideas learned from dozens of real-world merger experiences and applies them to the strategic and operational challenges facing execs. Now 50% Off - Originally $72 Now only $36

member: $36.00
non-member: $36.00

Put It In Writing Q & A - Advanced Directives (pkg of 50)

This newly updated consumer brochure encourages patients to explore their preferences for care at the end of life. In a straight-forward Q&A format, with basic facts about advance directives. Pkg of 50.

member: $25.00
non-member: $50.00

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Wayfinding for Health Care: Best Practices for Today's Facilities

Exclusively covers wayfinding at health care facilities. It can help executive and department level management plan, develop and implement programs. Now 50% off - Originally $89 Now only $44.50

member: $44.50
non-member: $44.50