Product List: Marketing and Communications

Results 11 to 12 of 12.

Health Care Marketing Plans That Work (print version)

A comprehensive overview of the marketing planning process.

member: $75.00
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Hospital Mergers: Why They Work, Why They Don't

Identifies the core lessons and practical ideas learned from dozens of real-world merger experiences and applies them to the strategic and operational challenges facing execs. Now 50% Off - Originally $72 Now only $36

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