A Practical Guide to Health Care Strategic Planning -ebook Format

Get the knowledge and tools you need to develop results-driven strategic plans in today’s disruptive, rapidly shifting health care landscape. This new publication from SHSMD outlines a strategic planning process designed to help you craft such a plan, with a practical, how-to approach developed by three of the leading strategists in the field: CHRISTINE GALLERY, Senior Vice President, Planning and Chief Strategy Officer, Emerson Hospital. JEFFREY A. KRAUT, Executive Vice President, Strategy & Analytics, Northwell Health. SUSANNA E. KRENTZ, President, Krentz Consulting LLC. The publication presents best practices, practical examples and insights from leading strategists in the field. Whether you are new to your position or a seasoned professional, this is a must-read to meet the strategic planning needs of your organization!

member: $75.00
non-member: $275.00

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Health Care Marketing Plans That Work (PDF)

A comprehensive overview of the marketing planning process. Written by renowned health care marketing expert David Marlowe, the publication covers the major elements of how to develop an effective marketing plan.

member: $75.00
non-member: $275.00

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Creating Strategic Partnerships With Employers (PDF)

This guide to successful employer partnerships describes several case studies and lessons learned.

member: $0.00
non-member: $50.00

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Futurescan 2026: Health Care Trends and Implications - eBook Format

Futurescan is a series of publications for health care leaders that the American Hospital Association’s (AHA’s) Society for Health Care Strategy & Market Development (SHSMD) in collaboration with the American College of Healthcare Executives (ACHE) has published annually since 1999. The publication, accompanied by webinars and resources, is an important resource for strategic planning, senior executive updates, board education, medical staff briefings, staff training and more.

member: $0.00
non-member: $48.00

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Futurescan 2022-2027 Health Care Trends & Implications - eBook

Futurescan 2022–2027 explores key forces that are transforming the future of health care. The annual publication features the expertise and perspectives of thought leaders in the field on the following important topics: • Care Transformation. • Workforce Issues. • Strategy. • Health Equity. • Finance. • Virtual Health. • Behavioral Health. • Emergency Preparedness. The publication provides strategic actions you can take to position your organization for future success.

member: $0.00
non-member: $48.00

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ASHE Reliability-Centered Maintenance Guide - Print Edition

This guidebook seeks to help health care facilities managers start down the path to a successful reliability-centered maintenance (RCM) program. It reviews the basics of RCM, details the steps involved in planning and implementing an RCM program in a health care facility, provides the knowledge and tools needed to navigate through that process, and highlights features that will lead to a successful and productive program.

member: $195.00
non-member: $225.00

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